PRODUCT MERCHANDISING MANUAL - Hydraulic Lift Equipment

HYDRAULIC LIFT EQUIPMENT

Almost any piece of 3-point hitch hydraulic lift equipment can be readily used or easily adapted for use on the Universal 'Jeep' with Hydraulic Lift.

In order to supply the basic need of certain dealers and distributors, Willys Motors has a selection of Hydraulic Lift Equipment available which is fully covered in our 'JEEP' SPECIALIZED VEHICLES AND EQUIPMENT CATALOG. This equipment is factory approved. However, standard 3-point hitch equipment that does not require a greater draw bar pull than 2317 lbs. will, when properly adapted and adjusted, function without any difficulty.

Single Bottom 16" Moldboard

The demonstration section of this manual gives a detailed description of the methods recommended for use in the demonstration of factory approved equipment. However, the demonstration and sale of other Hydraulic Lift Equipment, when handled in conjunction with a Farm Implement Dealer, will often result in PLUS PROFITS for the Willys dealer, Plus Profits for the Implement Dealer and greater satisfaction for the Willys customer.

Encourage your ingenious customers who have special adaptation and uses for the 'Jeep' family of 4-wheel drive vehicles. They are a fruitful and convincing source of customer satisfaction that can be pointed to with pride.

You will find below illustrations of some of the equipment that is currently available. As new equipment is developed for use with the Hydraulic Lift, it will be added to this manual in regular supplements.